Consumers main motivation for switching energy suppliers have been to save money, with figures decreasing from 91 percent to 84 percent of the respondents, in 2014 and 2019, respectively. Moreover, the share of consumers wanting a fixed term or price deal have increased from six to twelve percent in this time period.
Consumers motivations for switching energy suppliers in Great Britain from 2014 to 2019
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Ofgem, & GfK. (February 2, 2020). Consumers motivations for switching energy suppliers in Great Britain from 2014 to 2019 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/819510/consumer-motivations-for-switching-supplier-great-britain-gb/
Ofgem, und GfK. "Consumers motivations for switching energy suppliers in Great Britain from 2014 to 2019." Chart. February 2, 2020. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/819510/consumer-motivations-for-switching-supplier-great-britain-gb/
Ofgem, GfK. (2020). Consumers motivations for switching energy suppliers in Great Britain from 2014 to 2019. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/819510/consumer-motivations-for-switching-supplier-great-britain-gb/
Ofgem, and GfK. "Consumers Motivations for Switching Energy Suppliers in Great Britain from 2014 to 2019." Statista, Statista Inc., 2 Feb 2020, https://www.statista.com/statistics/819510/consumer-motivations-for-switching-supplier-great-britain-gb/
Ofgem & GfK, Consumers motivations for switching energy suppliers in Great Britain from 2014 to 2019 Statista, https://www.statista.com/statistics/819510/consumer-motivations-for-switching-supplier-great-britain-gb/ (last visited December 23, 2024)
Consumers motivations for switching energy suppliers in Great Britain from 2014 to 2019 [Graph], Ofgem, & GfK, February 2, 2020. [Online]. Available: https://www.statista.com/statistics/819510/consumer-motivations-for-switching-supplier-great-britain-gb/
