Serviced apartments investment and development prospects Europe 2025

Multiple aspects can impact how and where investment is carried out. In 2024, real estate industry experts identified the international political instability as the leading issue facing the industry in 2025. Despite the challenges, the investment prospects for serviced apartments are expected to improve slightly in 2025.

Prospects for serviced apartments

The investment prospects for serviced apartments scored 4.08 in 2024, with one being very poor and five being excellent. The development prospects were slightly lower at 3.92. The sectors with the highest prospect scores in 2024 were data centers and new energy infrastructure.

Cities with higher prospects

In 2023, the United Kingdom, Germany, and France were the top three countries in Europe by total value of commercial real estate investment. Investors’ interest seems to keep going, as London, Paris, and Berlin were some of the cities with the highest scores in terms of real estate investment and development prospects in 2025.

European real estate investment and development prospects in serviced apartments from 2018 to 2025

Characteristic	Investment	Development
2018	3.96	3.94
2019	4.21	4.05
2020	4.11	4.06
2021	3.33	3.32
2022	3.84	3.72
2023	3.83	3.7
2024	4.04	3.92
2025	4.08	3.92

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Release date

November 2024

More information

Region

Europe

Survey time period

2024

Number of respondents

1,214 property investors

Age group

18 years and older

Special properties

The source does not mention the exact date of the survey.

Method of interview

Face-to-face interview, online survey

Supplementary notes

The source adds the following information:"Respondents scored sectors’ prospects on a scale of 1=very poor to 5=excellent, and the scores for each sector are averages; the overall rank is based on the average of the sector’s investment and development score.
1,089 property professionals completed surveys, were interviewed or took part in a series of roundtable meetings across Europe as a part of the research for this report."

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