T. Ozbun
Research expert covering food retail and all food topics for Italy and Brazil
Get in touch with us nowGrocery shopping responsibility share in the United States by gender 2023
In a 2023 survey of U.S. shoppers, 68 percent of respondents who identified themselves as primary shoppers in their household were women, while 56 percent were men. For those who identified themselves as self shoppers, that is, people who live alone and are responsible for their own spending, 15 percent were men and 13 percent were women.
