Online sales revenue during selected holidays in Brazil 2023

Published by
Stephanie Chevalier,
Sep 23, 2024

In 2023, online sales around Christmas season in Brazil generated nearly 18 billion Brazilian reals in revenue. The second biggest generated revenue came from Lover's Day, celebrated on June 12th, at about 7 billion. 

Sales revenue generated by online shopping on selected days in Brazil in 2023 (in billion Brazilian reals)

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Release date

September 2024

Region

Brazil

Survey time period

2023

Supplementary notes

Date of release is the day of access.

Mother's Day: 15-day period preceding the second Sunday of May.
- Lovers' Day: 15-day period preceding June 12.
- Father's Day: Two-week period preceding the second Sunday of August.
- Black Friday: November 25 and 26.
- Children's Day: October 12.
- Christmas season: 14-day period preceding December 24.

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