In 2022, digital CPG sales are projected to account for approximately ten percent of the total U.S. CPG market, up from approximately four to five percent in 2019. This includes all forms of online shopping, as well as click-and-collect.
E-commerce as percentage of total CPG sales in the United States in 2019 and 2022
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
IRI. (May 8, 2020). E-commerce as percentage of total CPG sales in the United States in 2019 and 2022 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/813367/online-cpg-sales-share-united-states/
IRI. "E-commerce as percentage of total CPG sales in the United States in 2019 and 2022." Chart. May 8, 2020. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/813367/online-cpg-sales-share-united-states/
IRI. (2020). E-commerce as percentage of total CPG sales in the United States in 2019 and 2022. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/813367/online-cpg-sales-share-united-states/
IRI. "E-commerce as Percentage of Total Cpg Sales in The United States in 2019 and 2022." Statista, Statista Inc., 8 May 2020, https://www.statista.com/statistics/813367/online-cpg-sales-share-united-states/
IRI, E-commerce as percentage of total CPG sales in the United States in 2019 and 2022 Statista, https://www.statista.com/statistics/813367/online-cpg-sales-share-united-states/ (last visited December 21, 2024)
E-commerce as percentage of total CPG sales in the United States in 2019 and 2022 [Graph], IRI, May 8, 2020. [Online]. Available: https://www.statista.com/statistics/813367/online-cpg-sales-share-united-states/
