Occurrence of apps during U.S. online shopping sessions 2017

Published by
Stephanie Chevalier,
May 4, 2022
This statistic presents the occurrence rate of leading apps during a shopping session for online shoppers in the United States as of December 2017. During the measured period, Facebook was present in 7.8 percent of all online shopping device sessions.

Occurrence of leading apps during a shopping session for online shoppers in the United States as of December 2017

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Release date

February 2018

Region

United States

Survey time period

December 2017

Age group

18 years and older

Supplementary notes

Online shopping defined as any engagement with a property or platform included in the e-commerce category, such as a website or app.

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