This statistic displays the share of desktop users accessing to main online publishers’ sites in Italy in 2017, by source. According to data, 17 percent of desktop users visiting La Repubblica website previously surfed on Google, while only 3.6 percent of desktop users came from Facebook. Overall 48.5 percent of desktop users landed to Fanpage website after visiting Facebook's platform, while only 4.7 of them accessed directly to the website.
Share of desktop users accessing to main online publishers' sites in Italy in 2017, by source*
Characteristic
Logon
Google
Facebook
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*The presented data refer to the Source/Loss function of comScore. Logon traffic refers to users' first step of online surfing, while data about Google or Facebook traffic do not necessarily indicate that users followed a link reported in such platforms, but they simply visited those sites/platforms before arriving at the publisher.
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AGCOM. (February 19, 2018). Share of desktop users accessing to main online publishers' sites in Italy in 2017, by source* [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/808689/desktop-users-accessing-to-main-publishers-sites-by-source-in-italy/
AGCOM. "Share of desktop users accessing to main online publishers' sites in Italy in 2017, by source*." Chart. February 19, 2018. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/808689/desktop-users-accessing-to-main-publishers-sites-by-source-in-italy/
AGCOM. (2018). Share of desktop users accessing to main online publishers' sites in Italy in 2017, by source*. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/808689/desktop-users-accessing-to-main-publishers-sites-by-source-in-italy/
AGCOM. "Share of Desktop Users Accessing to Main Online Publishers' Sites in Italy in 2017, by Source*." Statista, Statista Inc., 19 Feb 2018, https://www.statista.com/statistics/808689/desktop-users-accessing-to-main-publishers-sites-by-source-in-italy/
AGCOM, Share of desktop users accessing to main online publishers' sites in Italy in 2017, by source* Statista, https://www.statista.com/statistics/808689/desktop-users-accessing-to-main-publishers-sites-by-source-in-italy/ (last visited July 22, 2024)
Share of desktop users accessing to main online publishers' sites in Italy in 2017, by source* [Graph], AGCOM, February 19, 2018. [Online]. Available: https://www.statista.com/statistics/808689/desktop-users-accessing-to-main-publishers-sites-by-source-in-italy/
