This statistic shows the result of a survey in 2017 where European travelers were asked to select the online sources they used to book travel on their last trip. Overall, online travel agencies (OTAs) were the main source of booking travel online. It was especially popular with German travelers, with 56 percent saying they had last used an OTA to book travel.
Main online sources used to book travel on last trip by travelers in Europe in 2017
* British: n=1001, Germany: n=1000, France: n=1002. The original question was worded by the source as follows: "Please indicate which resources you used to book travel online on your last trip (Please select all that apply)"
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Expedia. (December 27, 2017). Main online sources used to book travel on last trip by travelers in Europe in 2017 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/808081/online-sources-used-to-book-travel-in-europe/
Expedia. "Main online sources used to book travel on last trip by travelers in Europe in 2017." Chart. December 27, 2017. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/808081/online-sources-used-to-book-travel-in-europe/
Expedia. (2017). Main online sources used to book travel on last trip by travelers in Europe in 2017. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/808081/online-sources-used-to-book-travel-in-europe/
Expedia. "Main Online Sources Used to Book Travel on Last Trip by Travelers in Europe in 2017." Statista, Statista Inc., 27 Dec 2017, https://www.statista.com/statistics/808081/online-sources-used-to-book-travel-in-europe/
Expedia, Main online sources used to book travel on last trip by travelers in Europe in 2017 Statista, https://www.statista.com/statistics/808081/online-sources-used-to-book-travel-in-europe/ (last visited December 22, 2024)
Main online sources used to book travel on last trip by travelers in Europe in 2017 [Graph], Expedia, December 27, 2017. [Online]. Available: https://www.statista.com/statistics/808081/online-sources-used-to-book-travel-in-europe/