Italy: millennials getting information on modern retail online 2016, by frequency

Published by Statista Research Department, Feb 29, 2024
This statistic displays the share of millennials generating or getting information about modern retail online in Italy in 2016, broken down by frequency. As of the survey period, 30.6 percent of respondents consulted websites or social networks of retail chains on a regular basis, while 33.7 percent of them from time to time posted comments about their consumers experience online and on social networks. Lastly, 33.7 percent of asked millennials knew about promotions through mobile apps.

Share of millennials generating or getting information about modern retail online in Italy in 2016, by frequency

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Source

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Release date

July 2017

Region

Italy

Survey time period

2016

Supplementary notes

The source does not provide information about survey methodology.
The term Millennials refers to individuals who were born between 1980 and 2000.

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