In the 2023 Indian Premier League season, Mumbai Indians recorded the highest brand value at 87 million U.S. dollars. That year, Lucknow Super Giants recorded the highest growth at 38 percent, while Sunrisers Hyderabad saw a one percent dip in their brand value compared to the previous year.
Cricket's most successful tournament
Indian Premier League is one of the most profitable and entertaining Twenty20 cricket leagues in the world. The league’s growing value over the past decade is a testament to its expanding viewership and advertising sales. Its financial success is largely attributed to high-value sponsorships, broadcasting rights, and the financial contributions of the franchisees, and consumer viewership.
Continuing success of Mumbai Indians
Mumbai Indians, owned by one of India’s biggest conglomerates Reliance Industries is one of the most consistently successful teams in IPL. The growing brand value and income of Mumbai Indians reflects the team’s success. A combination of the team's on-field success, with growing popularity and financial stability, has firmly established them as a lucrative and valuable franchise in the league.
Brand value of the Indian Premier League in 2023, by team
(in million U.S. dollars)
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Brand Finance. (December 21, 2023). Brand value of the Indian Premier League in 2023, by team (in million U.S. dollars) [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/805534/india-franchise-value-of-ipl-by-team/
Brand Finance. "Brand value of the Indian Premier League in 2023, by team (in million U.S. dollars)." Chart. December 21, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/805534/india-franchise-value-of-ipl-by-team/
Brand Finance. (2023). Brand value of the Indian Premier League in 2023, by team (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/805534/india-franchise-value-of-ipl-by-team/
Brand Finance. "Brand Value of The Indian Premier League in 2023, by Team (in Million U.S. Dollars)." Statista, Statista Inc., 21 Dec 2023, https://www.statista.com/statistics/805534/india-franchise-value-of-ipl-by-team/
Brand Finance, Brand value of the Indian Premier League in 2023, by team (in million U.S. dollars) Statista, https://www.statista.com/statistics/805534/india-franchise-value-of-ipl-by-team/ (last visited November 21, 2024)
Brand value of the Indian Premier League in 2023, by team (in million U.S. dollars) [Graph], Brand Finance, December 21, 2023. [Online]. Available: https://www.statista.com/statistics/805534/india-franchise-value-of-ipl-by-team/
