Demand for key luxury product types over next year in China 2017, by generation

Published by
Yihan Ma
,
Dec 20, 2024
The statistic shows the demand for key luxury product types over next 12 months in China 2017, by generation. According to the result of a survey, around 47 percent of the surveyed Chinese Millennials estimated that they would purchase luxury apparel products, perfume and cosmetics in the coming year.

Demand for key luxury product types over next 12 months in China in 2017, by generation

CharacteristicMillennialsNon-Millennials
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Showing entries 1 to 8 (8 entries in total)
Statistic: Demand for key luxury product types over next 12 months in China in 2017, by generation

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Release date

December 2017

Region

China

Survey time period

September 2017

Number of respondents

3,004 respondents

Special properties

Mainland China consumers

Supplementary notes

Millennials: born after 1985.
Among the respondents, 67 percent were Millennials with an even split between those born between 1985- 1989 and those born after 1990.

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