Daily time spent using online media in Malaysia Q3 2023, by activity

As of the third quarter of 2023, the average daily time spent using the internet by people in Malaysia was around eight hours and 17 minutes. By comparison, people spent around two hours and 48 minutes on social media every day. These numbers signified the importance of being present on the internet among Malaysians. 

Internet accessibility in Malaysia

Presumably for convenience reasons, almost every internet user in Malaysia preferred accessing the internet on their smartphone. The upward trend of population coverage of 4G LTE mobile network in the country since 2016 may have contributed to this preference. Besides, Malaysia is one of the countries with the highest rates of mobile internet penetration in Asia.

Main activities on the internet

Malaysia has shown significant improvement in its internet infrastructure in recent years, which has allowed the internet users in the country to be more active online. The internet usage in Malaysia has mostly revolved around personal purposes, such as participating in social networks. As of January 2024, Malaysia recorded nearly 30 million active social media users monthly. A 2020 survey revealed that every internet user in Malaysia had about 9.6 social media accounts on average.