This statistic illustrates the most popular channels used when researching products from an online retailer according to online shoppers in the United States as of August 2017, sorted by age group. According to the findings, websites were the most popular research channel across all generations.
Most popular channels for researching products from an online retailer according to shoppers in the United States as of August 2017, by age group
Characteristic
Millennials
Generation X
Baby Boomers
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Salesforce Research. (September 26, 2017). Most popular channels for researching products from an online retailer according to shoppers in the United States as of August 2017, by age group [Graph]. In Statista. Retrieved July 28, 2024, from https://www.statista.com/statistics/800466/us-shoppers-generation-product-research-channels-online-retailer/
Salesforce Research. "Most popular channels for researching products from an online retailer according to shoppers in the United States as of August 2017, by age group." Chart. September 26, 2017. Statista. Accessed July 28, 2024. https://www.statista.com/statistics/800466/us-shoppers-generation-product-research-channels-online-retailer/
Salesforce Research. (2017). Most popular channels for researching products from an online retailer according to shoppers in the United States as of August 2017, by age group. Statista. Statista Inc.. Accessed: July 28, 2024. https://www.statista.com/statistics/800466/us-shoppers-generation-product-research-channels-online-retailer/
Salesforce Research. "Most Popular Channels for Researching Products from An Online Retailer According to Shoppers in The United States as of August 2017, by Age Group." Statista, Statista Inc., 26 Sep 2017, https://www.statista.com/statistics/800466/us-shoppers-generation-product-research-channels-online-retailer/
Salesforce Research, Most popular channels for researching products from an online retailer according to shoppers in the United States as of August 2017, by age group Statista, https://www.statista.com/statistics/800466/us-shoppers-generation-product-research-channels-online-retailer/ (last visited July 28, 2024)
Most popular channels for researching products from an online retailer according to shoppers in the United States as of August 2017, by age group [Graph], Salesforce Research, September 26, 2017. [Online]. Available: https://www.statista.com/statistics/800466/us-shoppers-generation-product-research-channels-online-retailer/