Movie theater ad spending growth APAC 2012-2024

Published by Statista Research Department, Sep 18, 2024
In 2021, according to Zenith media, cinema advertising expenditure across the Asia-Pacific region increased by 94.7 percent. This marked a significant increase from the previous year, when cinema ad spending was highly impacted by the coronavirus (COVID-19) pandemic.

Year-on-year change in cinema advertising expenditure in the Asia-Pacific region from 2012 to 2021 with forecasts to 2024

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Release date

December 2021

Region

Asia, APAC

Survey time period

2012 to 2021

Special properties

current prices

Supplementary notes

* Forecast.

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Statistics on " Digital advertising in the Asia-Pacific region "

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Overview

5

Market segments

6

Ad spend and ad spend waste

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Ad reach

6

Consumer preferences

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Topics

Advertising in the Asia-Pacific regionSocial media in the Asia-Pacific regionInfluencer marketing in AsiaSocial commerce in Southeast AsiaDigital advertising in the Asia-Pacific region
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