Italy: customer experiences with retail grocery touch points 2017, by age group

Customers experiences with touch points of retail grocery stores in Italy in 2017, by age group

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Release date

October 2017

Region

Italy

Survey time period

September 2017

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

Baby boomers were born from the early-to-mid 1940s and early-to-mid 1960s.
Individuals of generation X were born from the early-to-mid 1960s and early-to-mid 1980s.
Millennials were born from the early-to-mid 1990s and early 2000s.

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