This statistic displays the share of customers using retail grocery touch points in Italy in 2017, by type. According to survey results, the promotional leaflet was the second most popular marketing tool after the retail store space environment. Overall, 79 percent of customers had contact with the store’s personnel, while 57 percent of them just heard of the retail store thanks to word of mouth from someone.
Share of customers using retail grocery touch points in Italy in 2017, by type
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Osservatorio Fedeltà. (October 20, 2017). Share of customers using retail grocery touch points in Italy in 2017, by type [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/800121/retail-grocery-touch-points-used-among-cuustomers-by-type-in-italy/
Osservatorio Fedeltà. "Share of customers using retail grocery touch points in Italy in 2017, by type." Chart. October 20, 2017. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/800121/retail-grocery-touch-points-used-among-cuustomers-by-type-in-italy/
Osservatorio Fedeltà. (2017). Share of customers using retail grocery touch points in Italy in 2017, by type. Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/800121/retail-grocery-touch-points-used-among-cuustomers-by-type-in-italy/
Osservatorio Fedeltà. "Share of Customers Using Retail Grocery Touch Points in Italy in 2017, by Type." Statista, Statista Inc., 20 Oct 2017, https://www.statista.com/statistics/800121/retail-grocery-touch-points-used-among-cuustomers-by-type-in-italy/
Osservatorio Fedeltà, Share of customers using retail grocery touch points in Italy in 2017, by type Statista, https://www.statista.com/statistics/800121/retail-grocery-touch-points-used-among-cuustomers-by-type-in-italy/ (last visited December 19, 2024)
Share of customers using retail grocery touch points in Italy in 2017, by type [Graph], Osservatorio Fedeltà, October 20, 2017. [Online]. Available: https://www.statista.com/statistics/800121/retail-grocery-touch-points-used-among-cuustomers-by-type-in-italy/
