Television ad spending APAC 2012-2024

Published by Statista Research Department, Sep 18, 2024
In 2021, television advertising spending in the Asia-Pacific region amounted to approximately 54.9 billion U.S. dollars, marking a minor increase from about 54.6 billion dollars in 2012. In 2016, TV ad spending was surpassed by expenditures on online marketing.

Television advertising expenditure in the Asia-Pacific region from 2012 to 2021 with forecasts to 2024 (in billion U.S. dollars)

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Release date

December 2021

Region

Asia, APAC

Survey time period

2012 to 2021

Special properties

current prices

Supplementary notes

* Forecast.

Figures have been rounded.

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