This statistic displays the most used advertising tools by companies in Italy in 2016. According to survey results, 82.52 percent of the companies reported that use Facebook advertising tools, followed by Adwords advertising based on keywords strategies, while 39.48 percent of respondents stated that they achieved display campaigns through Google.
Most used advertising tools by companies in Italy in 2016
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Share of respondents
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The original survey question was phrased by the source as follows: "Quali strumenti avete utilizzato nel 2016?". The source does not provide any additional information about the survey.
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HR Solutions - Digital Coach. (January 1, 2018). Most used advertising tools by companies in Italy in 2016 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/798307/most-used-advertising-tools-by-companies-in-italy/
HR Solutions - Digital Coach. "Most used advertising tools by companies in Italy in 2016." Chart. January 1, 2018. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/798307/most-used-advertising-tools-by-companies-in-italy/
HR Solutions - Digital Coach. (2018). Most used advertising tools by companies in Italy in 2016. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/798307/most-used-advertising-tools-by-companies-in-italy/
HR Solutions - Digital Coach. "Most Used Advertising Tools by Companies in Italy in 2016." Statista, Statista Inc., 1 Jan 2018, https://www.statista.com/statistics/798307/most-used-advertising-tools-by-companies-in-italy/
HR Solutions - Digital Coach, Most used advertising tools by companies in Italy in 2016 Statista, https://www.statista.com/statistics/798307/most-used-advertising-tools-by-companies-in-italy/ (last visited August 24, 2024)
Most used advertising tools by companies in Italy in 2016 [Graph], HR Solutions - Digital Coach, January 1, 2018. [Online]. Available: https://www.statista.com/statistics/798307/most-used-advertising-tools-by-companies-in-italy/