Italy: preferred retail tomato product to prepare pizza in 2017

Published by
T. Ozbun,
Jan 16, 2025
This statistic displays the preferred products to prepare a tomato sauce for pizza in Italy in 2017. According to survey results, only 54 percent of respondents would buy a tomato sauce, as 17 percent of them would rather take ready fresh tomatoes to cook the sauce. Lastly, 9 percent of individuals stated that they would use the canned tomatoes they had prepared by themselves.

If you should prepare a tomato sauce for pizza, what would you use?

CharacteristicShare of respondents
Tomato sauce 54%
Ready peeled tomatoes 17%
Home canned tomatoes 9%
Tomato flesh 8%
Fresh tomatoes 7%
A mix of the previous ones 3%
Ready made tomato sauce 1%
Tomato paste 1%
Showing entries 1 to 8 (8 entries in total)
Created with Highcharts 7.2.2Share of respondents54%54%17%17%9%9%8%8%7%7%3%3%1%1%1%1%Tomato sauceReady peeled tomatoesHome canned tomatoesTomato fleshFresh tomatoesA mix of the previous onesReady made tomato sauceTomato paste
0%5%10%15%20%25%30%35%40%45%50%55%60%

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Release date

December 2017

Region

Italy

Survey time period

November 3 to 13, 2017

Number of respondents

100 respondents

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