In 2022, the volume of smartphone shipments across India was around 144.3 million, down from about 160.7 million in the previous year. The year-over-year change rate was negative 10.2 percent. 5G smartphones shipments crossed 50 million in 2022; it was estimated that in 2023, 5G devices would account for around 60 percent of all the country’s smartphone shipments.
5G in India
Since October 2022, 5G services have been launched in India in 13 cities, including most of the major Indian cities such as Delhi, Mumbai, and Chennai. Reliance Jio, Bharti Airtel, Vodafone Idea, and Adani Data Networks won 5G licenses through auctions for a total of 1.5 trillion Indian rupees. Reliance Jio, the most popular telecom service provider in India with more than 36 percent market share, was also one of the first to offer 5G services.
Popular smartphones in India
The smartphone market in India is incredibly competitive. Some of the most popular smartphone brands in the country were from China, including Xiaomi, Vivo, and Oppo. The market was dominated by medium to lower-priced phones, and models from the premium price category had a hard time increasing their market share. But recently, Apple’s iPhone started to see increased popularity among urban elites, and the iPhone 13 became the leading smartphone model in 2022.
Volume of smartphone shipments across India from 2011 to 2022
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IDC. (February 10, 2023). Volume of smartphone shipments across India from 2011 to 2022 (in millions) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/792767/india-smartphone-shipments-volume/
IDC. "Volume of smartphone shipments across India from 2011 to 2022 (in millions)." Chart. February 10, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/792767/india-smartphone-shipments-volume/
IDC. (2023). Volume of smartphone shipments across India from 2011 to 2022 (in millions). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/792767/india-smartphone-shipments-volume/
IDC. "Volume of Smartphone Shipments across India from 2011 to 2022 (in Millions)." Statista, Statista Inc., 10 Feb 2023, https://www.statista.com/statistics/792767/india-smartphone-shipments-volume/
IDC, Volume of smartphone shipments across India from 2011 to 2022 (in millions) Statista, https://www.statista.com/statistics/792767/india-smartphone-shipments-volume/ (last visited July 22, 2024)
Volume of smartphone shipments across India from 2011 to 2022 (in millions) [Graph], IDC, February 10, 2023. [Online]. Available: https://www.statista.com/statistics/792767/india-smartphone-shipments-volume/