The statistic presents information about the most common multi-tasking activities carried out while watching video content in the United States in 2017, by device. During a survey, 72 percent of respondents stated that they checked social media unrelated to the video while watching video content on their smartphone.
Most common multi-tasking activities carried out while watching video content in the United States in 2017, by device
This question was phrased by the source as follows: "When you are watching video content on a TV screen and using another device, what kinds of activities do you do on your device?"
*444 adults who use smartphone while watching TV; 347 adults who use computer while watching TV; 261 adults who use tablet while watching TV.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
IAB (U.S.). (May 10, 2017). Most common multi-tasking activities carried out while watching video content in the United States in 2017, by device [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/786573/multi-tasking-activities-watching-video-content-us-by-device/
IAB (U.S.). "Most common multi-tasking activities carried out while watching video content in the United States in 2017, by device." Chart. May 10, 2017. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/786573/multi-tasking-activities-watching-video-content-us-by-device/
IAB (U.S.). (2017). Most common multi-tasking activities carried out while watching video content in the United States in 2017, by device. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/786573/multi-tasking-activities-watching-video-content-us-by-device/
IAB (U.S.). "Most Common Multi-tasking Activities Carried out While Watching Video Content in The United States in 2017, by Device." Statista, Statista Inc., 10 May 2017, https://www.statista.com/statistics/786573/multi-tasking-activities-watching-video-content-us-by-device/
IAB (U.S.), Most common multi-tasking activities carried out while watching video content in the United States in 2017, by device Statista, https://www.statista.com/statistics/786573/multi-tasking-activities-watching-video-content-us-by-device/ (last visited December 21, 2024)
Most common multi-tasking activities carried out while watching video content in the United States in 2017, by device [Graph], IAB (U.S.), May 10, 2017. [Online]. Available: https://www.statista.com/statistics/786573/multi-tasking-activities-watching-video-content-us-by-device/