According to data from the fourth quarter of 2023, the main reason for canceling a paid video streaming service subscription in the United States and Canada was that the service raised its prices, with 21.3 percent of respondents citing this as their top concern. The second most stated issue was that the consumers have not been using it enough.
Most common reasons for canceling paid streaming services in the United States and Canada in 4th quarter 2023
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Share of respondents
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TiVo. (February 28, 2024). Most common reasons for canceling paid streaming services in the United States and Canada in 4th quarter 2023 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/785635/cancel-online-streaming-service-subscription-in-the-us/
TiVo. "Most common reasons for canceling paid streaming services in the United States and Canada in 4th quarter 2023." Chart. February 28, 2024. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/785635/cancel-online-streaming-service-subscription-in-the-us/
TiVo. (2024). Most common reasons for canceling paid streaming services in the United States and Canada in 4th quarter 2023. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/785635/cancel-online-streaming-service-subscription-in-the-us/
TiVo. "Most Common Reasons for Canceling Paid Streaming Services in The United States and Canada in 4th Quarter 2023." Statista, Statista Inc., 28 Feb 2024, https://www.statista.com/statistics/785635/cancel-online-streaming-service-subscription-in-the-us/
TiVo, Most common reasons for canceling paid streaming services in the United States and Canada in 4th quarter 2023 Statista, https://www.statista.com/statistics/785635/cancel-online-streaming-service-subscription-in-the-us/ (last visited July 22, 2024)
Most common reasons for canceling paid streaming services in the United States and Canada in 4th quarter 2023 [Graph], TiVo, February 28, 2024. [Online]. Available: https://www.statista.com/statistics/785635/cancel-online-streaming-service-subscription-in-the-us/
