A survey on the Brazilian automotive industry carried out among high hierarchy executives and other staff working in this sector revealed that operational efficiency would be the main area of investment in the automotive dealership segment in 2019. When asked in which areas car dealerships would allocate investments (if any), 67 percent of respondents said that these investments would be directed to operational efficiency, while other 63 percent thought those funds would go to innovation in marketing, sales and digitalization.
Main areas for allocation of investments in the car dealership sector according to automotive workers and executives in Brazil in 2019
* Including employees in various areas, of which 161 were high executives.
The original question asked on the survey was: 'Onde os concessionários investirão seus recursos para melhorar seus resultados em 2019?'
Up to three answers were possible.
The source did not provide other methodological information.
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Automotive Business. (March 31, 2019). Main areas for allocation of investments in the car dealership sector according to automotive workers and executives in Brazil in 2019 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/784364/automotive-industry-innovation-investment-areas-brazil/
Automotive Business. "Main areas for allocation of investments in the car dealership sector according to automotive workers and executives in Brazil in 2019." Chart. March 31, 2019. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/784364/automotive-industry-innovation-investment-areas-brazil/
Automotive Business. (2019). Main areas for allocation of investments in the car dealership sector according to automotive workers and executives in Brazil in 2019. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/784364/automotive-industry-innovation-investment-areas-brazil/
Automotive Business. "Main Areas for Allocation of Investments in The Car Dealership Sector According to Automotive Workers and Executives in Brazil in 2019." Statista, Statista Inc., 31 Mar 2019, https://www.statista.com/statistics/784364/automotive-industry-innovation-investment-areas-brazil/
Automotive Business, Main areas for allocation of investments in the car dealership sector according to automotive workers and executives in Brazil in 2019 Statista, https://www.statista.com/statistics/784364/automotive-industry-innovation-investment-areas-brazil/ (last visited December 22, 2024)
Main areas for allocation of investments in the car dealership sector according to automotive workers and executives in Brazil in 2019 [Graph], Automotive Business, March 31, 2019. [Online]. Available: https://www.statista.com/statistics/784364/automotive-industry-innovation-investment-areas-brazil/