Mediaset had the highest advertising revenue among Italy's leading broadcasting companies in 2021, with almost two billion euros. Mediaset's ad spend was more than double the figure recorded by Rai, 703.7 million euros. Overall, the 2022 ad revenue of all five of Italy's broadcasters decreased compared to the previous year.
TV advertising revenue of main broadcasting companies in Italy from 2019 to 2022, by broadcaster
(in million euros)
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Rai. (December 31, 2022). TV advertising revenue of main broadcasting companies in Italy from 2019 to 2022, by broadcaster (in million euros) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/784308/tv-advertising-revenues-by-company-in-italy/
Rai. "TV advertising revenue of main broadcasting companies in Italy from 2019 to 2022, by broadcaster (in million euros)." Chart. December 31, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/784308/tv-advertising-revenues-by-company-in-italy/
Rai. (2022). TV advertising revenue of main broadcasting companies in Italy from 2019 to 2022, by broadcaster (in million euros). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/784308/tv-advertising-revenues-by-company-in-italy/
Rai. "Tv Advertising Revenue of Main Broadcasting Companies in Italy from 2019 to 2022, by Broadcaster (in Million Euros)." Statista, Statista Inc., 31 Dec 2022, https://www.statista.com/statistics/784308/tv-advertising-revenues-by-company-in-italy/
Rai, TV advertising revenue of main broadcasting companies in Italy from 2019 to 2022, by broadcaster (in million euros) Statista, https://www.statista.com/statistics/784308/tv-advertising-revenues-by-company-in-italy/ (last visited December 22, 2024)
TV advertising revenue of main broadcasting companies in Italy from 2019 to 2022, by broadcaster (in million euros) [Graph], Rai, December 31, 2022. [Online]. Available: https://www.statista.com/statistics/784308/tv-advertising-revenues-by-company-in-italy/
