Interest in Black Friday and Cyber Monday among adults in the UK 2021

Published by
D. Tighe,
Jun 4, 2024
According to the results of a consumer survey, compared to 2020, consumer interest in participating in Black Friday and Cyber Monday sales made a comeback in the United Kingdom in 2021. The survey found more than one-third of UK consumers were interested in Black Friday, and said they may make purchases. In 2020, this rate was just over 25 percent.

Share of adults who were interested in Black Friday and Cyber Monday in the United Kingdom (UK) from 2019 to 2021

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Source

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Release date

November 2021

Region

United Kingdom

Survey time period

October 2019; November 2020; and to October 2021

Number of respondents

2,004 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

The source did not provide an exact date of release for data. In this statistic, date of access is used in lieu of date of release.

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