Number of non-pay TV viewers in the U.S. 2013-2026
In 2021, the number of non-pay TV viewers in the United States amounted to around 111 million. In the past decade, the amount of cord-cutters and cord-nevers in the country has steadily increased and is forecast to continue to do so. Estimates show that over 150 million people will not have access to traditional pay TV services by the end of 2026.
