This statistic shows the results of a 2017 survey in which Millennials were asked about what draws them to a luxury brand. During the survey, 39.1 percent of respondents said they found the product quality important when shopping for luxury goods.
Attributes of luxury goods brands that Millennials find the most appealing worldwide in 2017
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Deloitte. (July 7, 2017). Attributes of luxury goods brands that Millennials find the most appealing worldwide in 2017 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/781683/luxury-goods-appeal-worldwide/
Deloitte. "Attributes of luxury goods brands that Millennials find the most appealing worldwide in 2017." Chart. July 7, 2017. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/781683/luxury-goods-appeal-worldwide/
Deloitte. (2017). Attributes of luxury goods brands that Millennials find the most appealing worldwide in 2017. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/781683/luxury-goods-appeal-worldwide/
Deloitte. "Attributes of Luxury Goods Brands That Millennials Find The Most Appealing Worldwide in 2017." Statista, Statista Inc., 7 Jul 2017, https://www.statista.com/statistics/781683/luxury-goods-appeal-worldwide/
Deloitte, Attributes of luxury goods brands that Millennials find the most appealing worldwide in 2017 Statista, https://www.statista.com/statistics/781683/luxury-goods-appeal-worldwide/ (last visited December 21, 2024)
Attributes of luxury goods brands that Millennials find the most appealing worldwide in 2017 [Graph], Deloitte, July 7, 2017. [Online]. Available: https://www.statista.com/statistics/781683/luxury-goods-appeal-worldwide/