The statistic presents the share of U.S. B2B marketers who believe that adopting marketing-driven customer experience increased their lead quality. During the survey conducted in the first quarter 2016, 45 percent of responding B2B professionals said they indeed believed that implementing this tactic improved the quality of their leads.
Share of B2B marketers who believe that adopting marketing-driven customer experience increased their lead quality in the United States as of 1st quarter 2016
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Kapost. (May 4, 2016). Share of B2B marketers who believe that adopting marketing-driven customer experience increased their lead quality in the United States as of 1st quarter 2016 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/780922/b2b-customer-focused-marketing-influence-on-leads/
Kapost. "Share of B2B marketers who believe that adopting marketing-driven customer experience increased their lead quality in the United States as of 1st quarter 2016." Chart. May 4, 2016. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/780922/b2b-customer-focused-marketing-influence-on-leads/
Kapost. (2016). Share of B2B marketers who believe that adopting marketing-driven customer experience increased their lead quality in the United States as of 1st quarter 2016. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/780922/b2b-customer-focused-marketing-influence-on-leads/
Kapost. "Share of B2b Marketers Who Believe That Adopting Marketing-driven Customer Experience Increased Their Lead Quality in The United States as of 1st Quarter 2016." Statista, Statista Inc., 4 May 2016, https://www.statista.com/statistics/780922/b2b-customer-focused-marketing-influence-on-leads/
Kapost, Share of B2B marketers who believe that adopting marketing-driven customer experience increased their lead quality in the United States as of 1st quarter 2016 Statista, https://www.statista.com/statistics/780922/b2b-customer-focused-marketing-influence-on-leads/ (last visited December 22, 2024)
Share of B2B marketers who believe that adopting marketing-driven customer experience increased their lead quality in the United States as of 1st quarter 2016 [Graph], Kapost, May 4, 2016. [Online]. Available: https://www.statista.com/statistics/780922/b2b-customer-focused-marketing-influence-on-leads/
