Number of online checkouts on Black Friday in Brazil 2013-2022

Published by
Stephanie Chevalier,
Feb 16, 2023
In 2022, the number of checkouts registered through e-commerce on Black Friday in Brazil added up to approximately 6.5 million, a decrease compared to the previous year. Sales in this edition were hurt by the debut of the Brazilian national team in the World Cup in Qatar, which took place on Thursday, November 24. Black Friday is a sales event celebrated on the last Friday of November. As of 2017, the figures refer to the aggregate revenue generated on the previous Thursday, in addition to Friday.

Number of online orders placed on Black Friday in Brazil from 2013 to 2022 (in millions)

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Release date

November 2022

Region

Brazil

Survey time period

2013 to 2022

Supplementary notes

* Data previous to 2017 refers to the number of checkouts during Friday only. From 2017, figures reported refer to the aggregated checkouts from Thursday and Friday.

This statistic was compiled by Statista using data from NeoTrust and NielsenIQ Ebit, as reported in various media outlets.

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