As of July 2019, Brazilian banks enjoyed an average engagement rate of 38 interactions per 1,000 followers on Facebook. Meanwhile engagement on Twitter stood at 21 interactions per 1,000 followers. Moreover, the number of customers per unique follower of Twitter bank profiles in Brazil has been oscillating lately.
Social media engagement rate of banks in Twitter and Facebook in Brazil as of July 2019
(in number of interactions per 1,000 followers)
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Latinia. (July 1, 2019). Social media engagement rate of banks in Twitter and Facebook in Brazil as of July 2019 (in number of interactions per 1,000 followers) [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/778358/social-media-engagement-rate-banks-brazil/
Latinia. "Social media engagement rate of banks in Twitter and Facebook in Brazil as of July 2019 (in number of interactions per 1,000 followers)." Chart. July 1, 2019. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/778358/social-media-engagement-rate-banks-brazil/
Latinia. (2019). Social media engagement rate of banks in Twitter and Facebook in Brazil as of July 2019 (in number of interactions per 1,000 followers). Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/778358/social-media-engagement-rate-banks-brazil/
Latinia. "Social Media Engagement Rate of Banks in Twitter and Facebook in Brazil as of July 2019 (in Number of Interactions per 1,000 Followers)." Statista, Statista Inc., 1 Jul 2019, https://www.statista.com/statistics/778358/social-media-engagement-rate-banks-brazil/
Latinia, Social media engagement rate of banks in Twitter and Facebook in Brazil as of July 2019 (in number of interactions per 1,000 followers) Statista, https://www.statista.com/statistics/778358/social-media-engagement-rate-banks-brazil/ (last visited December 21, 2024)
Social media engagement rate of banks in Twitter and Facebook in Brazil as of July 2019 (in number of interactions per 1,000 followers) [Graph], Latinia, July 1, 2019. [Online]. Available: https://www.statista.com/statistics/778358/social-media-engagement-rate-banks-brazil/
