As of July 2019, Brazilian banks enjoyed an average engagement rate of 38 interactions per 1,000 followers on Facebook. Meanwhile engagement on Twitter stood at 21 interactions per 1,000 followers. Moreover, the number of customers per unique follower of Twitter bank profiles in Brazil has been oscillating lately.
Social media engagement rate of banks in Twitter and Facebook in Brazil as of July 2019
(in number of interactions per 1,000 followers)
Characteristic
Number of interactions per 1,000 followers
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Latinia. (July 1, 2019). Social media engagement rate of banks in Twitter and Facebook in Brazil as of July 2019 (in number of interactions per 1,000 followers) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/778358/social-media-engagement-rate-banks-brazil/
Latinia. "Social media engagement rate of banks in Twitter and Facebook in Brazil as of July 2019 (in number of interactions per 1,000 followers)." Chart. July 1, 2019. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/778358/social-media-engagement-rate-banks-brazil/
Latinia. (2019). Social media engagement rate of banks in Twitter and Facebook in Brazil as of July 2019 (in number of interactions per 1,000 followers). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/778358/social-media-engagement-rate-banks-brazil/
Latinia. "Social Media Engagement Rate of Banks in Twitter and Facebook in Brazil as of July 2019 (in Number of Interactions per 1,000 Followers)." Statista, Statista Inc., 1 Jul 2019, https://www.statista.com/statistics/778358/social-media-engagement-rate-banks-brazil/
Latinia, Social media engagement rate of banks in Twitter and Facebook in Brazil as of July 2019 (in number of interactions per 1,000 followers) Statista, https://www.statista.com/statistics/778358/social-media-engagement-rate-banks-brazil/ (last visited July 22, 2024)
Social media engagement rate of banks in Twitter and Facebook in Brazil as of July 2019 (in number of interactions per 1,000 followers) [Graph], Latinia, July 1, 2019. [Online]. Available: https://www.statista.com/statistics/778358/social-media-engagement-rate-banks-brazil/