MP3 player ownership in South Korea 2012-2020
According to a survey conducted in South Korea throughout 2020, only 0.8 percent of respondents owned an MP3 player. Ownership rates have continued to fall over the years. Since 2011, the source has tracked the cross-media usage of about 5,000 households and its members by means of household visits, interviews, and self-reported written media diaries on media use patterns across 17 cities and provinces in South Korea.
