The statistic shows the relevance that the Key Performance Indicators coverage, engagement, branding, notoriety, sale and data had for the design and planning of display campaigns in Spain during 2015. The capacity to generate engagement was the second most relevant KPI taken into account by the greater part of the respondents when planning their display campaigns in Spain during 2015.
Relevance level of several selected KPIs in the planning of display campaigns in Spain in 2015
* Participants were selected from the SCOPEN database, representing approximately 60% to 80% of the total number of investment companies which invested in the communications sector in Spain.
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Scopen. (February 15, 2016). Relevance level of several selected KPIs in the planning of display campaigns in Spain in 2015 [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/776171/relevance-from-various-kpis-selected-in-the-planning-from-bells-display-in-spain/
Scopen. "Relevance level of several selected KPIs in the planning of display campaigns in Spain in 2015." Chart. February 15, 2016. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/776171/relevance-from-various-kpis-selected-in-the-planning-from-bells-display-in-spain/
Scopen. (2016). Relevance level of several selected KPIs in the planning of display campaigns in Spain in 2015. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/776171/relevance-from-various-kpis-selected-in-the-planning-from-bells-display-in-spain/
Scopen. "Relevance Level of Several Selected Kpis in The Planning of Display Campaigns in Spain in 2015." Statista, Statista Inc., 15 Feb 2016, https://www.statista.com/statistics/776171/relevance-from-various-kpis-selected-in-the-planning-from-bells-display-in-spain/
Scopen, Relevance level of several selected KPIs in the planning of display campaigns in Spain in 2015 Statista, https://www.statista.com/statistics/776171/relevance-from-various-kpis-selected-in-the-planning-from-bells-display-in-spain/ (last visited November 23, 2024)
Relevance level of several selected KPIs in the planning of display campaigns in Spain in 2015 [Graph], Scopen, February 15, 2016. [Online]. Available: https://www.statista.com/statistics/776171/relevance-from-various-kpis-selected-in-the-planning-from-bells-display-in-spain/
