This statistic shows the most used platforms for uploading advertising videos in Spain in 2014. That year 83.3 percent of survey respondents stated that they had used video portals such as YouTube, Vimeo or Dailymotion as first option, followed this channel by social networks and blogs.
Most used platforms for uploading advertising videos in Spain in 2014
Characteristic
Percentage of respondents
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The source does not provide information on the size of the sample.
Directors and professionals of the Spanish sector were interviewed, according to the following distribution:
Owner / Manager / General Manager: 21.9%
Marketing Director: 15.6%
Communication Director: 4.2%
Category / Brand / Product Manager: 33,3%
Other charges: 25%
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IAB Spain, & ADman Media. (November 19, 2014). Most used platforms for uploading advertising videos in Spain in 2014 [Graph]. In Statista. Retrieved July 27, 2024, from https://www.statista.com/statistics/773508/platforms-more-employed-for-the-rise-from-videos-from-on-line-marketing-in-spain/
IAB Spain, und ADman Media. "Most used platforms for uploading advertising videos in Spain in 2014." Chart. November 19, 2014. Statista. Accessed July 27, 2024. https://www.statista.com/statistics/773508/platforms-more-employed-for-the-rise-from-videos-from-on-line-marketing-in-spain/
IAB Spain, ADman Media. (2014). Most used platforms for uploading advertising videos in Spain in 2014. Statista. Statista Inc.. Accessed: July 27, 2024. https://www.statista.com/statistics/773508/platforms-more-employed-for-the-rise-from-videos-from-on-line-marketing-in-spain/
IAB Spain, and ADman Media. "Most Used Platforms for Uploading Advertising Videos in Spain in 2014." Statista, Statista Inc., 19 Nov 2014, https://www.statista.com/statistics/773508/platforms-more-employed-for-the-rise-from-videos-from-on-line-marketing-in-spain/
IAB Spain & ADman Media, Most used platforms for uploading advertising videos in Spain in 2014 Statista, https://www.statista.com/statistics/773508/platforms-more-employed-for-the-rise-from-videos-from-on-line-marketing-in-spain/ (last visited July 27, 2024)
Most used platforms for uploading advertising videos in Spain in 2014 [Graph], IAB Spain, & ADman Media, November 19, 2014. [Online]. Available: https://www.statista.com/statistics/773508/platforms-more-employed-for-the-rise-from-videos-from-on-line-marketing-in-spain/