This statistic shows the digital advertising spending share of total media ad spending in Malaysia in 2015 and 2016 with a forecast to 2020. In 2020, the digital advertising spending share in Malaysia is estimated to be approximately 25.2 percent of total media ad spending.
Digital advertising expenditure share of total media ad spending in Malaysia from 2015 to 2020
Characteristic
Share of media ad spending
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IAB Singapore. (February 7, 2017). Digital advertising expenditure share of total media ad spending in Malaysia from 2015 to 2020 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/771548/digital-ad-spending-share-of-total-media-ad-spending-malaysia/
IAB Singapore. "Digital advertising expenditure share of total media ad spending in Malaysia from 2015 to 2020." Chart. February 7, 2017. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/771548/digital-ad-spending-share-of-total-media-ad-spending-malaysia/
IAB Singapore. (2017). Digital advertising expenditure share of total media ad spending in Malaysia from 2015 to 2020. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/771548/digital-ad-spending-share-of-total-media-ad-spending-malaysia/
IAB Singapore. "Digital Advertising Expenditure Share of Total Media Ad Spending in Malaysia from 2015 to 2020." Statista, Statista Inc., 7 Feb 2017, https://www.statista.com/statistics/771548/digital-ad-spending-share-of-total-media-ad-spending-malaysia/
IAB Singapore, Digital advertising expenditure share of total media ad spending in Malaysia from 2015 to 2020 Statista, https://www.statista.com/statistics/771548/digital-ad-spending-share-of-total-media-ad-spending-malaysia/ (last visited July 22, 2024)
Digital advertising expenditure share of total media ad spending in Malaysia from 2015 to 2020 [Graph], IAB Singapore, February 7, 2017. [Online]. Available: https://www.statista.com/statistics/771548/digital-ad-spending-share-of-total-media-ad-spending-malaysia/