According to a survey conducted in South Korea in 2022, around 58 percent of male and 57 percent of female respondents respectively stated that they used social media. This represents a slight increase compared to the previous year. Social media user penetration has grown by about 35 percentage points since 2012.
Social network user penetration rate in South Korea from 2012 to 2022, by gender
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Since 2011, KISDI has tracked the cross-media usage of about 5,000 households and the members by means of household visits, interviews and self-reported written media diary on the media use patterns across 17 cities and provinces in South Korea.
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KISDISTAT. (March 1, 2023). Social network user penetration rate in South Korea from 2012 to 2022, by gender [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/771534/south-korea-social-media-penetration-by-gender/
KISDISTAT. "Social network user penetration rate in South Korea from 2012 to 2022, by gender." Chart. March 1, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/771534/south-korea-social-media-penetration-by-gender/
KISDISTAT. (2023). Social network user penetration rate in South Korea from 2012 to 2022, by gender. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/771534/south-korea-social-media-penetration-by-gender/
KISDISTAT. "Social Network User Penetration Rate in South Korea from 2012 to 2022, by Gender." Statista, Statista Inc., 1 Mar 2023, https://www.statista.com/statistics/771534/south-korea-social-media-penetration-by-gender/
KISDISTAT, Social network user penetration rate in South Korea from 2012 to 2022, by gender Statista, https://www.statista.com/statistics/771534/south-korea-social-media-penetration-by-gender/ (last visited July 22, 2024)
Social network user penetration rate in South Korea from 2012 to 2022, by gender [Graph], KISDISTAT, March 1, 2023. [Online]. Available: https://www.statista.com/statistics/771534/south-korea-social-media-penetration-by-gender/