This statistic presents the opinion of the French regarding the use by social networks of their personal data and online activity to target advertisements or content presented to them according to their interests, in April 2016. It can be read that about half of the respondents expressed discomfort with the fact that social networks use their data for these purposes.
Are you comfortable with the fact that social networks use your personal data and online activity to target ads and content presented?
The question was formulated by the source as follows: "How comfortable are you with the fact that online social networks use information about your online business and personal data to target advertisements or content presented according to your interests? "
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
European Commission. (June 7, 2016). Are you comfortable with the fact that social networks use your personal data and online activity to target ads and content presented? [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/770402/french-view-use-data-personal-networks-social-internet/
European Commission. "Are you comfortable with the fact that social networks use your personal data and online activity to target ads and content presented?." Chart. June 7, 2016. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/770402/french-view-use-data-personal-networks-social-internet/
European Commission. (2016). Are you comfortable with the fact that social networks use your personal data and online activity to target ads and content presented?. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/770402/french-view-use-data-personal-networks-social-internet/
European Commission. "Are You Comfortable with The Fact That Social Networks Use Your Personal Data and Online Activity to Target Ads and Content Presented?." Statista, Statista Inc., 7 Jun 2016, https://www.statista.com/statistics/770402/french-view-use-data-personal-networks-social-internet/
European Commission, Are you comfortable with the fact that social networks use your personal data and online activity to target ads and content presented? Statista, https://www.statista.com/statistics/770402/french-view-use-data-personal-networks-social-internet/ (last visited November 22, 2024)
Are you comfortable with the fact that social networks use your personal data and online activity to target ads and content presented? [Graph], European Commission, June 7, 2016. [Online]. Available: https://www.statista.com/statistics/770402/french-view-use-data-personal-networks-social-internet/
