This statistic shows the most popular in-store shopping activities among smartphone users in Europe in March 2014. Over the three months of the study, a quarter of respondents said to have used their smartphones to take a picture of a product.
Share of Europeans using their phones when shopping a store 2014, by type of activity
Characteristic
Share of smartphone holders
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comScore. (May 21, 2014). Share of Europeans using their phones when shopping a store 2014, by type of activity [Graph]. In Statista. Retrieved July 27, 2024, from https://www.statista.com/statistics/769278/europe-activities-shopping-smartphone-in-shop/
comScore. "Share of Europeans using their phones when shopping a store 2014, by type of activity." Chart. May 21, 2014. Statista. Accessed July 27, 2024. https://www.statista.com/statistics/769278/europe-activities-shopping-smartphone-in-shop/
comScore. (2014). Share of Europeans using their phones when shopping a store 2014, by type of activity. Statista. Statista Inc.. Accessed: July 27, 2024. https://www.statista.com/statistics/769278/europe-activities-shopping-smartphone-in-shop/
comScore. "Share of Europeans Using Their Phones When Shopping a Store 2014, by Type of Activity." Statista, Statista Inc., 21 May 2014, https://www.statista.com/statistics/769278/europe-activities-shopping-smartphone-in-shop/
comScore, Share of Europeans using their phones when shopping a store 2014, by type of activity Statista, https://www.statista.com/statistics/769278/europe-activities-shopping-smartphone-in-shop/ (last visited July 27, 2024)
Share of Europeans using their phones when shopping a store 2014, by type of activity [Graph], comScore, May 21, 2014. [Online]. Available: https://www.statista.com/statistics/769278/europe-activities-shopping-smartphone-in-shop/
