This statistic represents the perception of the French regarding the commercial use of their personal data via social networks in 2016. That year, over 80 percent of respondents thought that at least some social networks used their data for commercial purposes.
Do you think that social networks use your data to send you personalized advertising messages?
The question was formulated by the source as follows: "Do you think that social networks use your data (age, sex, place of residence, but also preferences) to send you personalized advertising messages? "
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Association de l'Économie Numérique, & Caisse des Dépôts. (October 21, 2016). Do you think that social networks use your data to send you personalized advertising messages? [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/767899/use-commercial-of-the-data-personal-of-the-french-opinion/
Association de l'Économie Numérique, und Caisse des Dépôts. "Do you think that social networks use your data to send you personalized advertising messages?." Chart. October 21, 2016. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/767899/use-commercial-of-the-data-personal-of-the-french-opinion/
Association de l'Économie Numérique, Caisse des Dépôts. (2016). Do you think that social networks use your data to send you personalized advertising messages?. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/767899/use-commercial-of-the-data-personal-of-the-french-opinion/
Association de l'Économie Numérique, and Caisse des Dépôts. "Do You Think That Social Networks Use Your Data to Send You Personalized Advertising Messages?." Statista, Statista Inc., 21 Oct 2016, https://www.statista.com/statistics/767899/use-commercial-of-the-data-personal-of-the-french-opinion/
Association de l'Économie Numérique & Caisse des Dépôts, Do you think that social networks use your data to send you personalized advertising messages? Statista, https://www.statista.com/statistics/767899/use-commercial-of-the-data-personal-of-the-french-opinion/ (last visited August 24, 2024)
Do you think that social networks use your data to send you personalized advertising messages? [Graph], Association de l'Économie Numérique, & Caisse des Dépôts, October 21, 2016. [Online]. Available: https://www.statista.com/statistics/767899/use-commercial-of-the-data-personal-of-the-french-opinion/