This statistic shows the impact of the negative opinions on the Internet on the French purchasing decision in 2014. That year, more than a quarter of respondents said they went to a store to get a clear idea the discovery of negative opinions on the sign on the Internet.
Impact of negative online reviews on the purchase decision of the French in 2014*
* The source formulated the question as follows: "You want to buy a product from a brand (store, sales site ...) that you do not know. If you find negative opinions on the Internet about this sign, which solution do you prefer? "
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IFOP, & Reputation VIP. (December 1, 2014). Impact of negative online reviews on the purchase decision of the French in 2014* [Graph]. In Statista. Retrieved December 27, 2024, from https://www.statista.com/statistics/767185/impact-view-negative-internet-sure-decision-purchase-la-france/
IFOP, und Reputation VIP. "Impact of negative online reviews on the purchase decision of the French in 2014*." Chart. December 1, 2014. Statista. Accessed December 27, 2024. https://www.statista.com/statistics/767185/impact-view-negative-internet-sure-decision-purchase-la-france/
IFOP, Reputation VIP. (2014). Impact of negative online reviews on the purchase decision of the French in 2014*. Statista. Statista Inc.. Accessed: December 27, 2024. https://www.statista.com/statistics/767185/impact-view-negative-internet-sure-decision-purchase-la-france/
IFOP, and Reputation VIP. "Impact of Negative Online Reviews on The Purchase Decision of The French in 2014*." Statista, Statista Inc., 1 Dec 2014, https://www.statista.com/statistics/767185/impact-view-negative-internet-sure-decision-purchase-la-france/
IFOP & Reputation VIP, Impact of negative online reviews on the purchase decision of the French in 2014* Statista, https://www.statista.com/statistics/767185/impact-view-negative-internet-sure-decision-purchase-la-france/ (last visited December 27, 2024)
Impact of negative online reviews on the purchase decision of the French in 2014* [Graph], IFOP, & Reputation VIP, December 1, 2014. [Online]. Available: https://www.statista.com/statistics/767185/impact-view-negative-internet-sure-decision-purchase-la-france/
