Amount of websites visited during U.S. Black Friday online shopping 2017, by gender

Number of websites internet users in the United States plan to visit while online shopping on Black Friday as of October 2017, by gender

CharacteristicFemaleMale
None 33% 30%
Up to 2 websites 28% 28%
Up to 5 websites 30% 28%
Up to 10 websites 7% 7%
More than 10 websites 1% 7%
No answer 1% 0%
Created with Highcharts 7.2.2Share of respondents30%30%28%28%28%28%7%7%7%7%0%0%33%33%28%28%30%30%7%7%1%1%1%1%FemaleMaleNoneUp to 2 websitesUp to 5 websitesUp to 10 websitesMore than 10 websitesNo answer
0%10%20%30%2.5%5%7.5%12.5%15%17.5%22.5%25%27.5%32.5%35%37.5%
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Source

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Release date

October 2017

Region

United States

Survey time period

October 11 to 20, 2017

Number of respondents

1,025 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

Original question: How many different stores / website do you plan to visit for Black Friday shopping this year? - websites

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