This graph presents a ranking of the ten most popular and ideal underwear brands according to French women in December 2013. For almost 40 percent of respondents Etam was a an ideal or almost perfect women's underwear brand.
Ranking of ten most popular and ideal underwear brands according to French women in December 2013*
Characteristic
Ideal or close to ideal (6 to 7 points)
Neither, nor (3 to 5 points)
Not at all ideal or far away from ideal (1 to 2 points)
women; number of respondents does not correspond to total sample
Method of interview
Online survey
Supplementary notes
* The question was phrased as followed by the source: "Which is your ideal underwear brand?"
The source adds: "Brands ranked by aspirational score (being the difference between 6 to 7 points and 1 to 2 points). Scores calculated based on respondents knowing the brand. Only most popular brands are represented in this ranking (brands with an aided awareness score of 20 percent or more)."
The source does not provide any information regarding missing percentage points to 100 percent.
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The Huffington Post. (February 13, 2014). Ranking of ten most popular and ideal underwear brands according to French women in December 2013* [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/763177/underwear-brands-favorites-french-women/
The Huffington Post. "Ranking of ten most popular and ideal underwear brands according to French women in December 2013*." Chart. February 13, 2014. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/763177/underwear-brands-favorites-french-women/
The Huffington Post. (2014). Ranking of ten most popular and ideal underwear brands according to French women in December 2013*. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/763177/underwear-brands-favorites-french-women/
The Huffington Post. "Ranking of Ten Most Popular and Ideal Underwear Brands According to French Women in December 2013*." Statista, Statista Inc., 13 Feb 2014, https://www.statista.com/statistics/763177/underwear-brands-favorites-french-women/
The Huffington Post, Ranking of ten most popular and ideal underwear brands according to French women in December 2013* Statista, https://www.statista.com/statistics/763177/underwear-brands-favorites-french-women/ (last visited December 22, 2024)
Ranking of ten most popular and ideal underwear brands according to French women in December 2013* [Graph], The Huffington Post, February 13, 2014. [Online]. Available: https://www.statista.com/statistics/763177/underwear-brands-favorites-french-women/
