In 2021, digital advertising expenditure of nonprofits from Canada, the United Kingdom, and the United States increased by 19 percent compared to 2020. Medium organizations grew their investment in digital ads by 128 percent, while small nonprofits cut ad spending by six percent.
Change in digital advertising expenditure of nonprofits in Canada, the United Kingdom, and the United States in 2021, by organization size
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Change in digital advertising expenditure of nonprofits in Canada, the United Kingdom, and the United States in 2021, by organization size
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M+R. (April 27, 2022). Change in digital advertising expenditure of nonprofits in Canada, the United Kingdom, and the United States in 2021, by organization size [Graph]. In Statista. Retrieved April 10, 2025, from https://www.statista.com/statistics/762317/nonprofit-digital-advertising-spending-change-us-size/
M+R. "Change in digital advertising expenditure of nonprofits in Canada, the United Kingdom, and the United States in 2021, by organization size." Chart. April 27, 2022. Statista. Accessed April 10, 2025. https://www.statista.com/statistics/762317/nonprofit-digital-advertising-spending-change-us-size/
M+R. (2022). Change in digital advertising expenditure of nonprofits in Canada, the United Kingdom, and the United States in 2021, by organization size. Statista. Statista Inc.. Accessed: April 10, 2025. https://www.statista.com/statistics/762317/nonprofit-digital-advertising-spending-change-us-size/
M+R. "Change in Digital Advertising Expenditure of Nonprofits in Canada, The United Kingdom, and The United States in 2021, by Organization Size." Statista, Statista Inc., 27 Apr 2022, https://www.statista.com/statistics/762317/nonprofit-digital-advertising-spending-change-us-size/
M+R, Change in digital advertising expenditure of nonprofits in Canada, the United Kingdom, and the United States in 2021, by organization size Statista, https://www.statista.com/statistics/762317/nonprofit-digital-advertising-spending-change-us-size/ (last visited April 10, 2025)
Change in digital advertising expenditure of nonprofits in Canada, the United Kingdom, and the United States in 2021, by organization size [Graph], M+R, April 27, 2022. [Online]. Available: https://www.statista.com/statistics/762317/nonprofit-digital-advertising-spending-change-us-size/
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