D. Petruzzi
Research expert covering Cosmetics, Personal Care, Health & Hygiene industries.
Get in touch with us nowValue of leading L'Oréal brands worldwide 2024
This statistic shows the value of the leading L'Oréal cosmetic brands worldwide in 2024. The brand L'Oréal Paris represented a value of about 39.5 billion U.S. dollars. Moreover, the brand value of Garnier was estimated at over 11 billion U.S. dollars.
Some facts about L'Oréal Paris
L'Oréal Paris is L'Oréal’s eponymous brand of makeup, skin care and hair products. The brand specializes in high-quality and luxurious beauty products while also emphasizing availability and accessibility. In 2024, it emerged as the cosmetics brand with the top brand value worldwide, coming out far ahead of competitors such as Estée Lauder, Nivea, and Dove. L'Oréal Paris was also one of the leadin beauty brands among women in the United States.
L'Oréal and the global cosmetics market
The L'Oréal Group is one of the largest cosmetics and beauty companies in the world, with a revenue amounting to about 41 billion U.S dollars in 2023. Its consumer products and L'Oréal Luxe divisions accounted for the largest share of this revenue. The French beauty conglomerate has a presence across the world, both online and in brick-and-mortar shops. In 2023, the company had its largest footprint in Europe, its home country, followed by North America and North Asia.
