Main social networks used for commercial purposes in Spain 2024

Published by Statista Research Department, Dec 4, 2024

In 2024, around 52 percent of e-commerce professionals in Spain used Facebook as a commercial medium. Instagram ranked second, with 49 percent of online merchants claiming to use the platform for this purpose. X   followed being used by 32 percent of the respondents for the same means.

Leading social networks used by e-commerce professionals in Spain in 2024

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Release date

June 2024

Region

Spain

Survey time period

May 2024

Number of respondents

270 e-commerce professionals

Method of interview

Computer-assisted web interviews (CAWI)

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Spanish
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