The graph shows the largest below-the-line marketing categories in Mexico in 2016, broken down by spending. Activation marketing ranked first, attracting an investment of 6.45 billion Mexican pesos in 2016.
Largest below-the-line marketing categories in Mexico in 2016, by spending
(in billion Mexican pesos)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
InformaBTL. (June 9, 2017). Largest below-the-line marketing categories in Mexico in 2016, by spending (in billion Mexican pesos) [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/758546/marketing-categories-mexico/
InformaBTL. "Largest below-the-line marketing categories in Mexico in 2016, by spending (in billion Mexican pesos)." Chart. June 9, 2017. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/758546/marketing-categories-mexico/
InformaBTL. (2017). Largest below-the-line marketing categories in Mexico in 2016, by spending (in billion Mexican pesos). Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/758546/marketing-categories-mexico/
InformaBTL. "Largest Below-the-line Marketing Categories in Mexico in 2016, by Spending (in Billion Mexican Pesos)." Statista, Statista Inc., 9 Jun 2017, https://www.statista.com/statistics/758546/marketing-categories-mexico/
InformaBTL, Largest below-the-line marketing categories in Mexico in 2016, by spending (in billion Mexican pesos) Statista, https://www.statista.com/statistics/758546/marketing-categories-mexico/ (last visited December 19, 2024)
Largest below-the-line marketing categories in Mexico in 2016, by spending (in billion Mexican pesos) [Graph], InformaBTL, June 9, 2017. [Online]. Available: https://www.statista.com/statistics/758546/marketing-categories-mexico/
