The statistic presents the cost of a 30-second TV spot during Empire in the United States from the 2015/16 to the 2019/20 TV season. A survey among media buying agencies showed that a 30 second TV ad during the broadcast of Empire during the 2019/20 season cost around 171.2 thousand U.S. dollars.
Cost of a 30-second TV spot during Empire in the United States from 2015/16 to 2019/20 TV season
(in U.S. dollars)
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Cost in U.S. dollars
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The source provides the following information about the methodology: "[The] survey is compiled using data from as many as six agencies. The resulting prices should be viewed as directional indicators and are not the actual price that every advertiser pays for a 30-second spot. The numbers are based on a range of agency estimates that can vary depending on the amount of inventory purchased from a network, the inclusion of any nontraditional advertising such as product placements, and the relationship an advertiser and media-buying agency has with a network. Most TV advertising is typically purchased as part of larger negotiations, not on a one-off basis. These estimates also reflect the prices advertisers and networks agreed on in this year's upfront marketplace. Prices have likely changed for those wishing to buy a spot closer to the air date in the so-called "scatter" market." Figures prior to the season 2019/20 come from an earlier article.
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Advertising Age. (October 7, 2019). Cost of a 30-second TV spot during Empire in the United States from 2015/16 to 2019/20 TV season (in U.S. dollars) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/756868/empire-ad-price-usa/
Advertising Age. "Cost of a 30-second TV spot during Empire in the United States from 2015/16 to 2019/20 TV season (in U.S. dollars)." Chart. October 7, 2019. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/756868/empire-ad-price-usa/
Advertising Age. (2019). Cost of a 30-second TV spot during Empire in the United States from 2015/16 to 2019/20 TV season (in U.S. dollars). Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/756868/empire-ad-price-usa/
Advertising Age. "Cost of a 30-second Tv Spot during Empire in The United States from 2015/16 to 2019/20 Tv Season (in U.S. Dollars)." Statista, Statista Inc., 7 Oct 2019, https://www.statista.com/statistics/756868/empire-ad-price-usa/
Advertising Age, Cost of a 30-second TV spot during Empire in the United States from 2015/16 to 2019/20 TV season (in U.S. dollars) Statista, https://www.statista.com/statistics/756868/empire-ad-price-usa/ (last visited August 24, 2024)
Cost of a 30-second TV spot during Empire in the United States from 2015/16 to 2019/20 TV season (in U.S. dollars) [Graph], Advertising Age, October 7, 2019. [Online]. Available: https://www.statista.com/statistics/756868/empire-ad-price-usa/