This statistic represents the market share of video sales in the physical and digital market according to gender in the United Kingdom (UK) in 2016. Buying video content is more popular amongst males. 58 percent of all discs on the physical market are bought by men and 68 percent of digital video content is bought by men. Women prefer buying physical discs, with 42 percent of the physical market purchases done by females.
Share of video sales in the physical and digital market in the United Kingdom (UK) in 2016, by gender
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
British Video Association. (March 14, 2017). Share of video sales in the physical and digital market in the United Kingdom (UK) in 2016, by gender [Graph]. In Statista. Retrieved March 11, 2025, from https://www.statista.com/statistics/756615/video-market-sales-share-physical-digital/
British Video Association. "Share of video sales in the physical and digital market in the United Kingdom (UK) in 2016, by gender." Chart. March 14, 2017. Statista. Accessed March 11, 2025. https://www.statista.com/statistics/756615/video-market-sales-share-physical-digital/
British Video Association. (2017). Share of video sales in the physical and digital market in the United Kingdom (UK) in 2016, by gender. Statista. Statista Inc.. Accessed: March 11, 2025. https://www.statista.com/statistics/756615/video-market-sales-share-physical-digital/
British Video Association. "Share of Video Sales in The Physical and Digital Market in The United Kingdom (Uk) in 2016, by Gender." Statista, Statista Inc., 14 Mar 2017, https://www.statista.com/statistics/756615/video-market-sales-share-physical-digital/
British Video Association, Share of video sales in the physical and digital market in the United Kingdom (UK) in 2016, by gender Statista, https://www.statista.com/statistics/756615/video-market-sales-share-physical-digital/ (last visited March 11, 2025)
Share of video sales in the physical and digital market in the United Kingdom (UK) in 2016, by gender [Graph], British Video Association, March 14, 2017. [Online]. Available: https://www.statista.com/statistics/756615/video-market-sales-share-physical-digital/
