Preferred delivery of CRM data among B2B software sales professionals globally 2017

Published by
Lionel Sujay Vailshery,
Feb 21, 2022
The statistic shows the preferences held by business-to-business (B2B) software sales professionals worldwide when it comes to receiving customer relationship management (CRM) data, according to a survey conducted in June and July 2017. As of that time, 35 percent of sales leaders indicated they would like continuous updates of CRM data emailed to them throughout the day, while 70 percent of Millenials working in B2B software sales roles said they would prefer an overview from the CRM dashboard when they arrive in the office in the morning.

Preference for receiving customer relationship management (CRM) data among B2B software sales professionals worldwide, as of July 2017

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Release date

September 2017

Region

Worldwide

Survey time period

June 1 to July 1, 2017

Number of respondents

120 respondents

Special properties

B2B software sales professionals

Supplementary notes

Original question: "When and where would you like to get your CRM data?"

* Refers to sales professionals with the roles of VP/Head of Sales, CRO or CEO.

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