The graph shows the results of a survey carried out in 2015 to find out about the consumer profile of children's wearing apparel in Brazil. When asked for what reason they bought children's clothes, 60 percent of the mothers surveyed claimed that they did it for the pleasure of seeing their children wear a particular piece of clothing.
Consumer profile of children's wearing apparel in Brazil in 2015
Characteristic
Share of respondents
Share of mothers who claim buying clothes for their children for the pleasure of seeing them wearing that particular piece
60%
Share of fathers who report that fashion products purchased for their children are better than the ones bought for themselves
59%
Share of parents who admit that even if they buy everything their kids ask for, they are never satisfied
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Moda Works. (March 2, 2017). Consumer profile of children's wearing apparel in Brazil in 2015 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/754087/childrenswear-market-consumer-profile-brazil/
Moda Works. "Consumer profile of children's wearing apparel in Brazil in 2015." Chart. March 2, 2017. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/754087/childrenswear-market-consumer-profile-brazil/
Moda Works. (2017). Consumer profile of children's wearing apparel in Brazil in 2015. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/754087/childrenswear-market-consumer-profile-brazil/
Moda Works. "Consumer Profile of Children's Wearing Apparel in Brazil in 2015." Statista, Statista Inc., 2 Mar 2017, https://www.statista.com/statistics/754087/childrenswear-market-consumer-profile-brazil/
Moda Works, Consumer profile of children's wearing apparel in Brazil in 2015 Statista, https://www.statista.com/statistics/754087/childrenswear-market-consumer-profile-brazil/ (last visited December 22, 2024)
Consumer profile of children's wearing apparel in Brazil in 2015 [Graph], Moda Works, March 2, 2017. [Online]. Available: https://www.statista.com/statistics/754087/childrenswear-market-consumer-profile-brazil/
