According to a March 2023 survey, over 92 percent of social network users in Spain claimed to know or have heard of WhatsApp and Facebook. Instagram was subsequently recognized by 90 percent of the respondents. Meanwhile, 83 percent of the social media users knew YouTube, and 82 percent knew TikTok and Twitter. Additionally, BeReal was acknowledged by 13 percent of respondents, ten percentage points more than the previous year, and the highest growth registered among social networks in Spain.
Leading social networks in Spain as of March 2023, based on user awareness
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IAB Spain. (May 10, 2023). Leading social networks in Spain as of March 2023, based on user awareness [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/752809/leading-social-networks-in-spain-as-of-march-by-user-awareness/
IAB Spain. "Leading social networks in Spain as of March 2023, based on user awareness ." Chart. May 10, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/752809/leading-social-networks-in-spain-as-of-march-by-user-awareness/
IAB Spain. (2023). Leading social networks in Spain as of March 2023, based on user awareness . Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/752809/leading-social-networks-in-spain-as-of-march-by-user-awareness/
IAB Spain. "Leading Social Networks in Spain as of March 2023, Based on User Awareness ." Statista, Statista Inc., 10 May 2023, https://www.statista.com/statistics/752809/leading-social-networks-in-spain-as-of-march-by-user-awareness/
IAB Spain, Leading social networks in Spain as of March 2023, based on user awareness Statista, https://www.statista.com/statistics/752809/leading-social-networks-in-spain-as-of-march-by-user-awareness/ (last visited July 22, 2024)
Leading social networks in Spain as of March 2023, based on user awareness [Graph], IAB Spain, May 10, 2023. [Online]. Available: https://www.statista.com/statistics/752809/leading-social-networks-in-spain-as-of-march-by-user-awareness/